Transform
Your Work.
Change Your World.

Find your passion,
unlock your potential.
Hi, I’m Rifa, and I love to help people transform. Through coaching, courses and events – either one-to-one or with teams – I help people find success, creativity and meaning in their lives.
I help women, people of colour and LGBTQ+ become more successful and fulfilled by sharing tools to increase confidence and be more authentic. My clients are not just uplifted: they thrive and create change in the world.
Does this sound familiar?
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Are you at a turning point in your career?
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Do you feel stuck and frustrated?
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Do you need a sounding board?
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Have you lost direction?
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Do you need to get your confidence back?
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Are you fighting imposter syndrome?
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Are you just over everything and feeling meh?
I’ve got your back
No matter how successful we are, there are times when we fall into the trap of self-sabotage or let ‘imposter syndrome’ impact our output.
The consequences can feel awful: income issues, plummeting self-esteem, knocked confidence, even in wider aspects of life. But there is a way through, however hard it may seem to locate it. Let me guide you to release these blocks.
TAKE THE FIRST STEP
Book your free
30 minute
chemistry call
Practical mentoring for the real world
Invest in yourself
Even if you’re thriving in your industry, it’s a mistake to assume you’ll never need a coach. Often the highest functioning global leaders and founders ask for help to get clarity— an outside eye — to think about their vision and life purpose. Let me help you get perspective and think clearly about your future.
The
3 Hour Blast
1-to-1 Coaching
A one-to-one session on Zoom, to blast through your blocks, get you back on track with a detailed personal plan of action, and follow-up calls.
The
VIP Day
In-Person Coaching
Immerse in a whole day of coaching. Expect manifesting magic, secret treats, free lunch, luxe spa hotel, plan of action and follow-up calls.
Online
Courses
Learn in your own time
Watch and learn in your own time. Access my cost-effective online courses. Learn with high-quality videos, PDF downloads via an online learning platform.
The
3 Hour Blast
1-to-1 Coaching
A one-to-one session on Zoom, to blast through your blocks, get you back on track with a detailed personal plan of action, and follow-up calls.
The
VIP Day
In-Person Coaching
Immerse in a whole day of coaching. Expect manifesting magic, secret treats, free lunch, luxe spa hotel, plan of action and follow-up calls.
Online
Courses
Learn in your own time
Watch and learn in your own time. Access my cost-effective online courses. Learn with high-quality videos, PDF downloads via an online learning platform.
Consultancy that creates real change
Invest in your business
I was on the Boards of Directors at Lighthouse Arts, Marlborough Theatre, and Platform B radio for 5 years. I am the Chief Community Officer at Wired Sussex and I’ve been a business owner and digital consultant, with 25 years of management, planning, and research experience.
Let me give you my time and expertise.

Diversity
Consultancy
Hire me to:
- Sit on your interview panel
- Review your recruitment process
- Advise on workplace culture
- Challenge you to take action

Leadership
Support
Hire me to:
- Advise on vision, mission and values
- Review your policies and processes
- Workshops to inspire and motivate
- Advise on burnout and more

Team
Building
Hire me to:
- Lead your workshops and away days
- Mentoring for your team
- Speak on wellbeing at work
- Open your team to more creativity





More ways to work with me
PUBLIC SPEAKING
Invite me to speak on wellbeing, diversity or my lived experience as a woman in tech. I bring a warm, engaging energy to my public speaking.
PODCASTS
As a former radio presenter, I’d love to speak on your podcast. Listen to my Refigure podcast on arts, culture and diversity, on all podcast platforms.
SHESAYS BRIGHTON
I’ve run the Brighton chapter of this global organisation for over 10 years, now with 2000 women in digital and creative industries.